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How to Create a Platform: It’s All About the Distribution Channel
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Ben Arment wrote a post the other day that inspired this one. As a matter of fact I ripped off his title (and modified it a little) but I only did so because he’s 100% right.
It you want to create a platform, regardless of whether you are an author, professional speaker, widget peddler, or service [...]
Win a Book: Social Nation by Barry Libert
1. October 2010
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There’s a new book out by Barry Libert that I want to share with you. It’s called Social Nation and it’s about using social media to Attract Customers, Motivate Employees, and Grow Your Business. I enjoyed it and think it will help you look at social media from a strategic point of view (which is [...]
10 Awful Truths About Book Publishing… and 7 Ways to Overcome Them
30. September 2010
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“The average U.S. nonfiction book is now selling less than 250 copies per year and less than 3,000 copies over its lifetime.”
If you are an author, prospective author or anyone that has anything to do with publishing or book marketing, this is a great informational post on the industry. It’s an eye-opener in many ways. [...]
WIN A FREE BOOK: “Bury My Heart at Conference Room B: The Unbeatable Impact of Truly Committed Managers”
13. August 2010
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I think it’s time to start a somewhat regular feature on this blog. We’ll call it FREE BOOK FRIDAY (although your chance to win extends way beyond just Friday). It’s where I’ll give away copies of a book that either I am working on (a client) or one that I just feel compelled to share [...]
Just Because You Build It, It Doesn’t Mean They’ll Come
11. August 2010
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So you have an idea, a book concept, a product, or a vision that you feel compelled to share with the world. But herein lies the problem… simply having the idea, product or vision alone won’t get you very far.
There are a lot of really great ideas and really great products that never see the [...]
How I Grew a Facebook Page to 5000 in a Month
2. August 2010
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You’re probably reading this because you have a Facebook Page yourself or are thinking about starting one, right? You want to attract “fans” or “likes” or whatever we’re calling them on Facebook these days but you’re not exactly sure how to do it.
Maybe you’ve put a link in your email signature to your Page or [...]
14 Platform Building Tips for Authors
25. June 2010
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This is part 2 in the “So You Want to Become a Bestselling Author? Here’s How…” series. Read part 1 here.
If you are an aspiring author or even a published author with a mild degree of success, there’s no doubt you have heard “You must create or expand your platform.” Platform is the buzz [...]
So You Want to Become a Bestselling Author? Here’s How… Part1: A few things you need to know.
21. June 2010
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Since I work with several successful authors, it’s a question I get asked a lot…
“How does a book become a bestseller?”
Normally it’s a question coming from someone who is a first time author or who has written a few books but perhaps not achieved the level of success they feel they should.
What they really mean [...]
Win a Free Book – SOUP: A Recipe to Nourish Your Team and Culture
24. May 2010
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Today marks the launch of SOUP: A Recipe to Nourish Your Team and Culture, a new book by international bestselling author Jon Gordon. Jon is a close friend, client and business partner. To celebrate the launch, I am going to give away 20 free copies of the hardcover book along with 20 free copies of [...]
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7. December 2010
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