That was not a typo in the title of this post.
Yes, it did read $211,247 last MONTH… (see the income report here). To be fair, not 100% of the revenue was directly from the podcast (like coaching, affiliate income, etc.) but the overall revenue was basically a result of his amazingly popular podcast.
EntrepreneurOnFire is a business podcast that interviews today’s most inspiring and successful Entrepreneurs 7-days a week. EntrepreneurOnFire is a top 10 business podcast generating over 150,000 unique downloads a month in over 140 countries, and his lineup includes Barbara Corcoran, Seth Godin, Tim Ferriss, Gary Vaynerchuk, Guy Kawasaki, and hundreds more.
But here’s the kicker…
John didn’t even launch EntrepreneurOnFire until September of 2012. That’s not even a full 2 years ago. In the first 365 days from it launching, EOFire did $84,623.11 in revenue but by September 2013 (just a year after launching), John was generating over $51,000 PER MONTH and has continued to grow and eclipse that monthly (as you can now see from the $211,247 month he had last month).
I don’t know about you but that’s some serious revenue and John has his podcast to thank.
It’s not just about the money…
While I doubt anyone reading this would have an objection to generating that kind of income, the BIGGER perspective is the impact that John is being able to make. With over 150,000 unique downloads per month, John’s message is equipping and inspiring entrepreneurs all over the world and opening doors of opportunity and influence in powerful ways.
You can watch a 15 minute interview I did with John Lee Dumas here. In it he talks about the growth of EOFIRE and gives some valuable advice on marketing and expanding your brand.
Imagine if you could have that same type of impact. (P.S., You can!)
The moral to this story…
Podcasting is legit. : )
Seriously though, it is a great vehicle to reach people and to utilize it to grow a business (or spread ideas).
If you aren’t podcasting yet, it’s something to consider as you build your platform and expand your impact. Again, it’s not just about the revenue potential (although that is nice), it’s also about the reach potential… and the opportunity to reach people via a different medium.
A few podcasting resources to check out…
- How to Start a Podcast – Pat’s Complete Step-By-Step Podcasting Tutorial (by Pat Flynn)
- Learn How To Podcast 101 (via Cliff Ravenscraft at PodcastAnswerman.com)
- Podcasters Paradise (via John Lee Dumas)
A few of my fav podcasts right now…
I love listening to podcasts when I’m on my morning run or when I have extended time in the car. They create little learning lab opportunities for me. Here are a few of the podcasts I’m listening to now:
- Pat Flynn’s Smart Passive Income Podcast
- Eventual Millionaire with Jaime Tardy
- Michael Hyatt’s This Is Your Life
- Jeff Goins Podcast
- Entrepreneur On Fire
- Amy Porterfield Marketing Podcast
- The School of Greatness with Lewis Howes
- TED Radio Hour
There are more but these are a few of the top for right now. I also listen to several pastors and sermon messages via podcasts.
What about you? Do you have a podcast? Have you thought about starting one? Do you listen to podcasts? If so, who are a few of your top right now? Comment below.