Tag Archive | "Fans"

Why Engagement Matters More Than Numbers Online

Tuesday, July 27, 2010

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Why Engagement Matters More Than Numbers Online

Does it matter that you have 200 or 20,000 followers/fans on Twitter, LinkedIn or Facebook? Does it matter that 5 or 15,000 people subscribe to your blog RSS feed? Does it matter that you have 18 or 50,000 subscribers to your email newsletter? It only matters if those followers / subscribers are engaged. Numbers alone [...]

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