The Best Way to Attract More Followers

The Best Way to Attract More Followers

It’s a pretty simple formula.

If you want others to value you enough to follow you then you have to start by giving them something worth following. You must add value in some way that makes the investment of their time (and potentially resources) worth it.

Just like if you want better friendships you have to start by being a better friend. That doesn’t happen if you’re just looking out for yourself or talking about yourself all the time now does it? It happens when you put your friend first and talk about them, listen to them and figure out how you can serve them in some way… not because you’re trying to manipulate them but because you honestly care.

Now, that friendship is reciprocal too. You shouldn’t be the only one giving but they’re much more likely to be there for you if you’re there for them first.

Get the picture?

On Twitter it’s the same. Facebook too. Even email newsletters or your blog’s RSS feed.

If you’re trying to build a following, a community or an author trying to build a platform… start by focusing on them. What value can you give? How can you support them in some way that stands out from the crowd? Think about it with the WIIFM Factor. Then think about what can you do to take your content, product or service to a place that isn’t just about marketing and transactions but about relationships and people.

The more you give, the more you get but you must give something (ideas, resources, time, etc) that adds value and do so because you genuinely care.

It’s all about the foundation from which you start (the tools follow afterward).

That’s the best way to attract more followers.

Do you agree? Disagree?


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    About Daniel Decker:

    Daniel Decker is President of Higher Level Group, Inc., a strategic marketing and development firm that helps authors, professional speakers, and organizations who are doing good to expand their influence. LINKS: Follow @DanielDecker on Twitter | Visit the "About" Page | Subscribe to the Blog and get updates via RSS or Email.

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    • http://www.maurilioamorim.com MaurilioAmorim

      This is spot on Daniel. Much like life itself, if you want to build relationships, then you should add value as oppose to trying to figure out what to take away first.

      • http://www.danieldecker.net Daniel Decker

        Agreed. Seems so obvious but yet I don't understand how some appear to totally miss it.

    • Katdish

      I completely agree. Now, how do you convince people to do this when their motivation is completely motivated by self-interest? I think the answer is, you don't. Because some folks will never believe that everything is not about them.

      • http://www.danieldecker.net Daniel Decker

        Sad but true.

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